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宝珠奶酪
BOJOO

AD/D/ILLUS. : Cynde Sun
YEAR: 2020
CLIENT: 宝珠奶酪

中式酪饮品牌宝珠成立十周年之际，委托小工做了全线包装升级。环保包材的自然色调，搭配代表宝珠的圆珠形图案，配合手写文字，让包装呈现出一种清新自然的新中式风格。一经推出，就收到了人们的广泛喜爱，并沿用至今。

To commemorate the tenth anniversary of the Chinese dairy beverage brand Baozhu, we were commissioned to undertake a comprehensive packaging upgrade across the product line. The eco-friendly materials, adorned with a circular motif symbolizing Baozhu and complemented by handwritten text, convey a fresh and contemporary Chinese aesthetic. The design, widely embraced upon release, continues to captivate consumers.

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